The Unilever Lifebuoy Global Hand Washing day (GHD) 2012 is an event designed to promote
hand washing (with soap and water) amongst children especially those aged
5 and below, as a means to combating diarrhea which is responsible for the
deaths of 3,000 children under 5 everyday.
This year’s theme is tagged “help a child reach the age of 5”.Become an ambassador by pledging to help a child reach the age of 5 on October 15 2012 as GHD marks 5 years.
28 comments:
Nice, very good initiative from Unilever. Pls keep it up.
Oh yeah that's my soap there, and if u are not using this soap then you are bleaching
y did dey put chinko kids in front?idiots!
abroad blacks r kept behind!!!
unilever should go and teach children in makoko, ajegunle, bariga, mushin how to wash hands not those elite children who already knows that...
I honestly dont think d category of children here will benefit from this washing hand exercise, as they really do not have any germs to fight, they r properly taken care of already.
They shd go to public schools joor!
Lifebouy; haven't heard that name in ages. I remember when John Chidozie featured in their advert.
Chiedozie not Chidozie*
thanks for the comments so far. all those pikin no be like who go die b4 5yrs bcos of not washing their hands. advert na advert. unilever/lifebuoy suppose find those makoko pikin go. those kids jumping thru water to collect money frm rick ross also dey. talk about total body wash.
Gud job unilever bt I personally tink they need 2 go 2 public skools in certain areas where they dnt hv de wareness cos obviously that's a private skool where tins r being don properl already n de kids groom well
Biko what school is this? before you know it now all these Asian kids will be spitting Yoruba and Broken English like no man's business. They will even probably start going to owambe parties and spraying money too. Naija, Lagos especially can rub off on anyone
Is it jst 1 sch dey wnt 2? Msheeeeew. Dese kids r enlightened alwedi. Y not face dose dt r not? Ehn!!! Public schools nko? BbBb
I see so many Chinko and Indian children, that skol must be in Ilupeju o cos na so so fake Oyibo full there.
Who is john chidozie? Justasking
Chinedu....Im with you on this. Like seriously, brands should really care and stop thinking that consumers are moved by their pretence. If you want to impact then you need teach kids without prior knowledge of washing hands.....mmmmmmsssccccheeeewww!
At least go to the middle class school cos I know lifebouy is quite expensive for Makoko kids
Publicity stunt!
@ Zee. This happens to be the most sensitive age bracket and i believe they will thus benefit from this hand washing exercise. By the way, my child of that age really loves playing with water and Soap.
Nice and educative
Colonial mentality go kill us for 9ja, See as dem pack chinko kids put for front! Insult! For our own country again........ Mschewwwww!
Stupid publicity stunt. They should go to public, we'll appreciate them then.
awwwwh cute keep it up Unilever
For your information, this was an event!!! The employees actually went in groups to schools all around lagos, examples of areas they visited are ketu,oregun, ijora, ojota (public/grammar schools). It wasn't and is not a publicity stunt. Get ur facts right.
Pour water for my hand sharp,sharp I wan wash germs commot.I just clocked 3yrs.am under 5.....****smiling sheepishly****** Note;Protect yur under 5children bcos they are easily prone to infections due to their"just building" immunity
@Handwashin, i m glad a lot of ppl here share my point of view, ds children here apparently live in homes where fighting germs aint a big deal, d ppl who need ds kinda outreach/exercise r in public schools or worse still, at home not opportuned to go to schools, u want to reduce child mortality thru handwashing go to the low brow areas.
instead of unilever to go and teach grammer school children they are deceiving themselves with elite kids that already know proper hygiene.
Pls to to underprivileged kids to promote this not international schools that have hand wash in their bathrooms and parents are educated enough to teach this.
Ps saying chinwo is racist.
Exactly my thots ! The makoko and ajegunle kids needs this more than the kids used here.
we can all use hygiene education. Studies in the UK and US where you would think that handwashing is a comparatively entrenched practice and both soap and water are plentiful, people often fail to wash their hands with soap. A study in England found that people washed their hands only about half the time after cleaning a child after defecation; a recent study of doctors’ handwashing practices in the USA revealed that they failed to wash their hands with soap between patient visits with surprising frequency. Medical personnel who fully understand the health benefits of handwashing with soap often failed to do so because of lack of time, because of rough paper towels for drying, inconveniently located sinks, and hands chapped by frequent washing with drying soaps. However, handwashing with soap remains very important in the industrialized world. A handwashing campaign begun in 2005 in New York City public hospitals has drastically reduced the number of serious infections, such as blood and pneumonia, contracted by hospital patients.
So we can all be messengers!! We all need to be reminded of the important benefits. UL employees are going out around the world to both government & private schools this past week and next to celebrate the day and raise attention the importance of the behavior. Lifebuoy soap has set an ambitious goal of reaching 1 Billion people around the world with Hygiene behavior change programs by 2015 in line with MDG4. This 1 billion target includes 10 million in Nigeria!
check out the GHD website for a lot of useful tools and info!
http://globalhandwashing.org/
happy handwashing!
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